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Overview
DASA Product Management is a two-day strategic course designed to equip participants with the skills needed for effective product management, focusing on aligning product vision with business objectives, conducting market analysis, and managing product lifecycles.
Objectives
By the end of this course, leaner will be able to:
- Understand the strategic importance of product management in achieving business goals.
- Learn how to align product vision with organizational objectives.
- Gain skills in market analysis and identifying customer needs.
- Master lifecycle management techniques for sustained product success.
- Foster a product-centric mindset within the organization.
Prerequisites
- Basic understanding of business concepts.
- Familiarity with product development processes.
- Experience in working with cross-functional teams.
- Prior exposure to market analysis is beneficial.
- Openness to adopting a product-centric approach to decision-making
Course Outline
Module 1: Introduction to Product Management:Courses2024-05-02T19:34:56+05:30
- Defining Product Management
- Importance in Business Growth
- Evolution of Product Management Practices
Module 2: Strategic AlignmentCourses2024-05-02T19:35:58+05:30
- Stakeholder Alignment
- Prioritization Frameworks
- Strategic Decision-Making Processes
Module 3: Market Analysis and Customer InsightsCourses2024-05-02T19:37:40+05:30
- Market Research Methods
- Customer Persona Development
- Competitor Analysis
Module 4: Lifecycle ManagementCourses2024-05-02T19:38:45+05:30
- Product Planning and Roadmapping
- Development and Launch Strategies
- Post-launch Monitoring and Optimization
Module 5: Fostering a Product-Centric MindsetCourses2024-05-02T19:40:17+05:30
- Cross-functional Collaboration
- Empowering Teams
- Continuous Improvement and Innovation
